BRAG!
The Art of Tooting Your Own Horn Without Blowing It
By Peggy Klaus
The
truth is, brag is not a "four letter" word. In fact,
in today's
competitive business world, bragging is a necessity—not
a
choice. Remaining quiet about yourself—or worse, downplaying
your successes—leads to being underappreciated
or even allowing others to take credit for your achievements. Peggy
Klaus, a top Fortune
500
communication and leadership coach, has taught thousands of business
executives the art of bragging with style and grace. Now, she's developed
a program to teach anyone how to brags - and to get away with it.
In BRAG! The Art of Tooting Your
Own Horn Without Blowing It (Warner
Business Books Hardcover/May 21, 2003/193 pages/ ISBN: 0-446-53179-0),
Peggy Klaus, a top communication and leadership coach, introduces
the most effective ways to sell our best asset—ourselves—without
turning off those we're trying to impress. Klaus' proven techniques
help readers overcome the common misperceptions of bragging to sell
themselves without feeling or sounding like a walking billboard. "People
either avoid bragging at all costs because they don't know how to
do it gracefully, or they attempt to sell themselves like a PowerPoint
presentation, making those on the receiving end want to hide," Klaus
writes. Filled with personal and professional self-promotion dilemmas
and solutions, BRAG! teaches readers how to put their best foot forward—while
keeping it out of their mouths!
To learn more, visit the BRAG! website
at www.bragbetter.com.
